Well, first of all it's "color." I'm an American and we don't put in superfluous "u"s.
But what is my color? I like white. One of my cars is white. I may not buy another white car because every third car in the parking lot is white. Maybe blue or maybe even red.
I seem to like yellow. Another of my cars is yellow. And my house is yellow. When I bought this house, it was kind of a peach color. And I thought it would look better as yellow. So when it needed painting, we went with yellow.
I had a yellow Schwinn 10-speed as a teenager (until I got my driver's license).
I like hot pink. With my color blindness it's about the only pink I can see. Don't ask me why I like it.
So what's my color? Maybe red for my (formerly) red hair.
But I think I'll stick with yellow.
What's your color? Let me know in the comments below.